The weather service for your ad account. Evaluate reads every ad on Meta and Google, every hour, and forecasts creative fatigue up to 14 days before it hits ROAS. You get the exact call: scale, cut, or refresh.
ROAS slips a little each day. The creative still looks fine in Ads Manager. By the time it reaches a monthly report, you've burned weeks of budget on dead creative, and your agency calls it "market conditions".
Frequency creeps up, CTR sags, CPA drifts. No alarm goes off in Ads Manager. The decay is invisible until it's expensive.
The month-end deck is a postmortem. It tells you what died, weeks after it started dying, and after the spend is gone.
Agencies check in when the retainer says so. Your account produces signals around the clock, and almost all of them go unread.
Connect Meta and Google. Evaluate turns the noise into a forecast: what to scale, what to watch, what to refresh, what to cut. Run it yourself, or add our operators.
Meta and Google in one view. Live CTR, CPA, ROAS and a fatigue score on every active creative. No exports, no spreadsheets, no month-end wait.
AI flags performance decay while the creative still looks healthy. You get the warning in time to act, not the postmortem after the spend is gone.
AI-written performance reports with real context, on your schedule. The analysis a five-figure retainer buys, generated automatically from $150 a month.
Evaluate doesn't clock out. Every hour, every creative, every account. And every account it watches makes the forecast sharper for yours: patterns from the whole portfolio feed back into your calls.
Slide to your monthly ad budget and see what dying creatives cost when nobody catches them until the month-end report, and what Evaluate hands back.
Estimate. Assumes roughly a third of spend runs into creative fatigue each month, with about two weeks of decay before a month-end report catches it. Evaluate catches it at day 4.
Connect Meta and Google. See what's dying, what to scale, and what to ship next, without the retainer or the month-end wait. Add operators when you want hands on the wheel.
Set up in minutes · Radar on all night · Operator add-on optional